This September, the AFL has teamed up with Carlton Draught and Carlton Dry to deliver the ultimate event and entertainment precinct for Grand Final week. Introducing… The Carlton Quarter.
Today, recently retired AFL star Jack Riewoldt and comedian Peter Helliar as ‘Strauchanie’ came together in Yarra Park to break ground on the exciting addition to this year’s footy festival live site. Located just metres from Gate 3 of the MCG, The Carlton Quarter will be home to several free and ticketed events in the lead-up to, and including, the biggest day in September.
Fans can launch into the footy fever excitement from Thursday 28th (Public Holiday Eve) with Carlton Dry presenting Aussie DJ Hot Dub Time Machine spinning through the decades.
With a tough act to follow, Carlton Draught will bring the entertainment on Friday 29th playing host to the inaugural Grand Final Eve Roast, featuring Peter Helliar as ‘Strauchanie’ plus AFL legends Peter Daicos, Jack Riewoldt, Trent Cotchin and additional AFL and AFLW stars soon to be announced.
On Grand Final Day from 11am the excitement continues with game day coverage streamed live to The Carlton Quarter with food trucks, bars, live music and a panel of AFL legends for punters to enjoy.
Tickets for all paid events can be purchased from today at www.carltonquarter.com.au
General Manager of Marketing at Carlton & United Breweries, Nicole McMillan said: “The Carlton Quarter is the first time Carlton Dry and Carlton Draught have joined forces to leverage their partnership with the AFL.
“We’re thrilled to bring to life two unique brand experiences to engage and excite eventgoers over the three days. We’re certain it will be the place to be this September.”
AFL Executive General Manager Customer and Commercial Kylie Rogers said: “There’s no better place to soak up the finals atmosphere than the G. The Carlton Quarter is a welcome addition to Yarra Park and a great option for fans looking to immersive themselves in finals fever.”
The Carlton Quarter is THE place to enjoy Grand Final celebrations this September with free and ticketed events to enjoy right up to the final siren.
The Carlton Quarter will play host to three main events:
Thursday, September 28 – Carlton Dry presents Hot Dub Time Machine
Friday, September 29 – Carlton Draught presents ‘The Grand Final Eve Roast’
Saturday, September 30 – Grand Final Day at the Carlton Quarter
For more information, please visit https://carltonquarter.com.au/
|
|
