News

04 Oct

After the first release selling out in a matter of days, Victoria Bitter and Volley Austr...

Off the back of last year’s successful launch, iconic brands Volley Australia and Victoria Bitter have joined forces once again to bring you the new and improved quintessential sneaker, the VB Volley 20, launching 4th of October 2021 With the first edition selling out within days, Volley...

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09 Sep

Matter of fact, get the jab so we can get back to earning a thirst

Victoria Bitter will evoke the spirit of its famous anthem to encourage Australians to get vaccinated against COVID-19 The campaign will launch today and will call on Aussies to help us get back to working up a hard earned thirst “So if you’d like to get back to leading a band, or...

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11 Aug

Farmers raise their glasses to home-grown beers

Victorian beer lovers can now enjoy Carlton Draught, Victoria Bitter and other iconic beers knowing they’ve been brewed with 100% Victorian barley purchased direct from local farmers For the first time in decades, beer brewed entirely with barley sourced straight from Wimmera and Mallee farms...

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27 Jul

Asahi Beverages team announcements

1 Carlton & United Breweries CEO Asahi Beverages is announcing that Peter Filipovic will be retiring as CEO of Carlton & United Breweries (CUB), our Australian alcohol business division Mr Filipovic will shortly achieve 25 years of service with the business, and following the successful...

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