News

23 Sep

More than 100,000 litres of beer ready to flow at the ‘G for historic Grand Final

While Geelong and Sydney fans agonise about their team’s chances on Saturday, those making the pilgrimage to the MCG need not worry about going thirsty That’s because more than 100,000 litres of Carlton Draught, Great Northern and craft beer are currently being chilled at the ‘G ahead of...

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06 Sep

Asahi Beverages brews up once-in-a-lifetime experiences for rugby fans with one year to R...

Asahi Beverages has been busier than usual brewing - but not just beer The team behind some of our most-loved alcohol and no-alcohol brands has been busy brewing up once-in-a-lifetime experiences for Australians to enjoy through Asahi Super Dry’s status as a Worldwide Partner and the Official...

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16 Aug

Victoria Bitter brings beer to the bathroom with new grooming range VB for Men

Victoria Bitter is rewarding hard work in new ways with the launch of a brand-new grooming range, VB for Men VB has brewed up a knock-off defining range featuring products designed to refresh, relax and restore after a hard day on the tools With grooming products containing freeze-dried VB,...

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11 Aug

Sydney brewers help pioneer new beer style

One of Sydney’s leading craft breweries has released its own take on Australia’s newest beer style: Aussie Wheat Ale Brewers from 4 Pines are helping to pioneer the new beer – which has been tailored specifically to Australian tastes using wheat grown right here by Aussie farmers It...

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