28 Oct

Heineken to acquire Asahi Beverages brands

Heineken to acquire Asahi Beverages brands

Asahi Beverages is pleased to announce it has taken a major step towards finalising the divestment process for alcohol brands owned or licensed by Carlton & United Breweries: Strongbow, Little Green and Bonamy’s, plus Stella Artois and Beck’s.

The acquisition of these brands by Heineken will fulfill Asahi Beverages’ obligations under the ACCC’s approval of our acquisition of Carlton & United Breweries. The deal remains subject to regulatory approval, which is expected in Q4 2020.

There will be no manufacturing job losses nor brewery closures associated with this deal.

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