09 Sep

Matter of fact, get the jab so we can get back to earning a thirst

Victoria Bitter will evoke the spirit of its famous anthem to encourage Australians to get vaccinated against COVID-19 The campaign will launch today and will call on Aussies to help us get back to working up a hard earned thirst “So if you’d like to get back to leading a band, or...

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06 Sep


Australia’s biggest brewery, at Yatala on the Gold Coast, is now brewing with the Queensland sun after the installation of the biggest solar project at any brewery in the country Around 7,000 solar panels will directly harness the Queensland sun to produce Australia’s favourite beers...

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27 Jul

Asahi Beverages team announcements

1 Carlton & United Breweries CEO Asahi Beverages is announcing that Peter Filipovic will be retiring as CEO of Carlton & United Breweries (CUB), our Australian alcohol business division Mr Filipovic will shortly achieve 25 years of service with the business, and following the successful...

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09 Jul

VB and Linfox start electric truck deliveries as transport revolution accelerates

Victoria Bitter is going green, with the Big Cold Beer to be delivered across Melbourne via electric vehicle from today The historic first will see Australia’s most iconic beer transported in a new Volvo FL all-electric truck, the first-ever electric vehicle in the Linfox fleet And it will be...

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