Australia’s most iconic beer has joined forces with Australian designers Strateas Carlucci to create a range of luxury clothing and take knock-off drinks to stylish new heights The collection debuted this evening at Paypal’s Melbourne Fashion Festival, surprising the well-heeled crowd as...
Read ArticleComedian Lucinda “Froomes” Price revealed as new brand ambassador Australia’s favourite ready-to-drink vodka premix brand, Vodka Cruiser, has launched its new brand platform ‘Say Less’ via TBWA\Melbourne Inspired by ‘nowstalgia’, where nostalgia meets Y2K culture, the...
Read ArticleCarlton & United Breweries (CUB) and Supercars are excited to announce a new three-year partnership that will see CUB becoming the official beer and cider partner of the Repco Supercars Championship until the end of 2024 The new partnership means CUB’s incredible portfolio of products...
Read ArticleThe Boxing Day Ashes Test at the Melbourne Cricket Ground is expected to see beer lovers consume more of the amber ale than at any other Australian event since the pandemic started By the time fully-vaxed fans settle in to watch the first ball bowled, Carlton & United Breweries will have...
Read ArticleOne of Australia’s most iconic craft beers has been reimagined in time for summer Matilda Bay’s Redback wheat beer helped to kickstart the country’s craft movement when it was originally created by master brewer Phil Sexton in 1986 Mr Sexton parted ways with the original Matilda Bay in...
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