News

07 May

Victoria Bitter announces partnership to become the Official Beer of State of Origin

Victoria Bitter is pleased to announce its partnership with one of Australia’s biggest sporting events of the year, the 2021 State of Origin As the official beer sponsor of the NRL, VB is extending its hard-working partnership to the State of Origin through a range of touchpoints in stadium,...

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31 Mar

Vintage Cascade beer brews fresh bonds with Tassie farmers

Cascade Brewery and Asahi Beverages are strengthening their relationship with Tasmanian farmers by brewing a new beer with them, using fresh hops picked straight from their farm The return of Cascade First Harvest means Tasmanian beer lovers can once again enjoy a beer like very few others on...

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15 Mar

Let the taps run (Carlton) Dry for WA bushfire relief

MEDIA QUALITY BROADCAST VISION HERE - https://bitly/2OHYm9q MEDIA QUALITY PHOTOS HERE - https://bitly/3l6UuKY RADIO AUDIO FILES HERE - https://bitly/3l5dF85   LET THE TAPS RUN (CARLTON) DRY FOR WA BUSH FIRE RELIEF Western Australians are being urged to raise a glass and help pour...

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01 Feb

Free beer to help hard-hit local sporting clubs reconnect

Asahi Beverages is giving away up to 5000 slabs of free beer to eligible community sports clubs around the country The free beer will be supplied via Asahi’s Club Connect program and aims to kickstart fundraising for clubs and reconnect communities in 2021 COVID-19 restrictions have pushed...

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