Carlton & United Breweries

Category Archives: News

The song of the ANZAC brave

Descendants of one of the 16th Battalion AIF watched on today as their forebear’s bravery at Gallipoli was highlighted in an emotive television commercial to launch the annual Raise A Glass appeal. Raise A Glass is a partnership between Victoria … Read more

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Barley research expected to help beer brew better

Carlton & United Breweries (CUB), a subsidiary of SABMiller, and the University of Adelaide have announced a joint research initiative to investigate the impact of barley quality on key attributes of the brewing process and beer quality. Researchers from the University … Read more

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Beer marketer hops into top job

Seasoned beer marketer Richard Oppy has been confirmed as Marketing Director at Carlton & United Breweries (CUB). CUB’s Chief Operating Officer Mike Walsh said Oppy has the experience and enthusiasm to lead the marketing team through what has become a … Read more

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Great Northern rollout begins

In a move that Carlton & United Breweries (CUB) believes will capture growing demand for contemporary beers, the brewer has begun the national rollout of Great Northern Super Crisp. Great Northern Original has been embraced by Queenslanders and has grown … Read more

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Australia Day brews up big beer day

Beer is on the menu for people gathering for Australia Day occasions with beer sales expected to increase in the lead up to our national celebration. Carlton & United Breweries (CUB) says Australia Day beer sales have been increasing year … Read more

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Boxing Day heading for big chill

While some rush to grab a bargain at Boxing Day sales, most beer drinkers say they will spend the day relaxing with family and friends post-Christmas. Carlton & United Breweries (CUB) surveyed Australians who drink at least occasionally and results … Read more

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Moderation on-trend for majority of drinkers

The National Drug Strategy Household Survey detailed report published by the Australian Institute of Health and Welfare confirms that most Australians drink responsibly and are continuing to moderate consumption and that it is the small number who consume excessively who … Read more

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Health lobby – still no campaign despite over $100m in govt money

In a letter to the editor , ‘Wise up to alcohol industry propaganda’, Rob Moodie criticised DrinkWise’s latest responsible consumption campaign. Below is CUB’s response: Dear Sir / Madam The response from the health lobby to the alcohol industry’s responsible … Read more

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Despite a $115m government grant, FARE has no substantial responsible alcohol consumption campaign

‘It is ironic the Foundation for Alcohol Research and Education would criticise a well-researched and effective industry responsible consumption campaign, when it currently has no relevant campaign themselves despite receiving $115m in government funding’. The Foundation for Alcohol Research and … Read more

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Australia’s Finest crowns footy’s Best and Fairest with a new ale

CUB’s newest brew, Crown Golden Ale, toasted footy’s night of nights with a new TVC that aired during the broadcast of the Brownlow Medal on Channel 7. Crown Golden Ale launched in July, honouring drinkers looking to explore different beer … Read more

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