News

09 Aug

CUB brews its way to the top of Aussie innovation

Carlton & United Breweries has been named one of Australia’s most innovative companies The AFR BOSS Most Innovative Companies List last night recognised the enormous success of Carlton Zero, the first non-alcoholic beer in the brewery’s 180-year history CUB was named the fourth most...

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29 Jul

VB Tea hits English breakfast out of the park

Victoria Bitter is calling on cricket fans to put down the English Breakfast and brew a quintessentially Aussie cuppa with the launch of their very own blend, VB Tea The limited-edition tea has been developed using the brand’s iconic Super Pride Hops and premium black tea leaves, and has been...

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06 May

Zero to hero: non-alcoholic beer takes on soft drink giants

Carlton & United Breweries is launching a bold new advertising campaign to get adults to switch from sugary soft drinks to Carlton Zero The new ad will air across the country during AFL and NRL broadcasts and can be viewed here Carlton Zero went on sale in September last year It is the...

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11 Apr

8,000 free slabs of beer to help grassroots footy clubs

Frothy will donate up to 8,000 slabs to local footy clubs across Victoria next week in the Frothy For Footy giveaway Jarryd Roughead, as Frothy’s new Head of Sponsorship, will help co-ordinate the massive pick-up efforts at 15 sites across the state on Wednesday, 17 April Every footy club...

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